Sunday, October 12, 2014

Marketing Your Business with Pictures and Videos

Watched a video the other day that talked about a big online traffic source that is currently free.  It was really a shocker, but after the site was revealed, it is not that surprising.

The site was one of those image and video sites that is currently really popular.  It is just like how facebook and twitter popped on to the scene and everybody decided to use them.

Social media sites get hot and then they cool off.  You remember when everybody was on myspace, but look at myspace now.  I guess that you have to pay attention to the latest and greatest social media sites because it is where the people want to go.

The site that was talked about in the video is called instagram. Instagram is one of those mobile first type sites.  You can take pictures and easily upload them to your instagram account.  The video talked about a process for using instagram for making money.  

The steps to making money with instagram were really simple in the video presentation.  The first step in the process was creating an instagram account and starting to post images.  The real key was to build up an online audience of followers and to use hashtags that were in a high demand area.   After getting followers, the video talked about selecting the right offers to promote and how to do it with instagram.

The idea of using free traffic to send to affiliate offers is not new and the video talked about how affiliates come in and take over a new free traffic source.  The video took it to the next level when talking about how to promote the offers.  If you have been online for any length of time, you probably already know what they suggested.  

The idea of just sending prospects to offers is direct linking.  It is the basic way that any affiliate could think just getting into the business.  Everybody online has probably heard about creating a mailing list and building it up over time.  This is what the video on instagram talked about.  They used software to help shorten the email signup process.  

The video showed the difference in total income from sending prospects directly to the offer without getting signups and the total conversions and money made lifetime from the prospects that signed up on the email list.  The email list made more money than sending people directly to offers.  You probably heard about this over time online.

You might be wondering how they used instagram for affiliate marketing in the first place.  They used affiliate links in the area of the profile information for a web address.  Plus, they used the description area.  The people that created the video also dropped a big hint about the changes coming to the advertising on instagram.

How will the free traffic work on instagram?  You know companies are always looking for new income streams just like you are.  The video said to expect a new paid advertising option for instagram in the future.  It only makes sense.  
People do like looking at pictures online and it is not a bad idea to get into using pictures for marketing your business.  The video might not still be available online for the product they were pushing.  It was really good content, and I don't even remember the name of the product they were selling.  

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