Thursday, February 23, 2012

Write Articles and Create Information Products for Your Home Business

Writing articles and posting them on your blog can be a long term marketing strategy for your home business.  We live in an information based society.  People are looking for the information that solves their problems.  This is where your home business blog comes into play.


Writing articles gives your home business the possibility of being found online.  Instead of being just in a local phone book, your business can be on the web and visible from around the globe.  


Creating a webpage with basic business information will not cut it in this new day and age.  Your home business websites and blogs need to have the information that your clients are looking for.  The power of your information can lead prospects to find your company.


What usually happens is that someone wants to learn something new or they are looking for specific information.  Search engines have changed the way that people find information.  Years ago people would pick up a phone book or call information ( the number 411 ) and find the answers to questions.  The internet has come along and changed all that.  Now if people want to learn something they can type in exactly what they are looking for and get an answer.  Smart phones and mobile devices are giving people more opportunities to use the web to find what they are looking for.


So what does this have to do with your home business?  The search engine results have a big impact on building a business.  Are you currently creating information and posting it online?  Well then how are people going to find your company?  You need to create information solutions that lead people to your website.  Writing articles is the way to do it.  


Why article marketing?  There are lots of new home businesses that are started everyday.  They might not have the financial resources to go out and buy advertising.  But what they do have is time and skill.  Turn the knowledge that you have about your home business into information products that get your company web traffic.  


It is really funny when you think about it.  There are all of these home business owners that are great at what they do, but for some reason marketing a home business is much harder.  Sales and marketing can make the difference in whether your home business succeeds or fails.  


Let's be honest here.  Article marketing is time consuming.  You have to come up with headlines that get your targeted prospects to click through to your site.  There has to be enough of this market to make a difference in your business.  You have to do keyword research to find out how people are looking for your kind of information.  


What are some of the problems that you and your clients are experiencing in business?  What are some possible solutions?  Start turning some of those business frustrations into new information products.  Make sure to take notes and write them down for possible article titles.  


Article marketing can be your long term lead generation strategy that doesn't cost you money out of your pocket.  You are spending your time creating information and you don't know what the immediate payoff is going to be.   


Use your creativity to come up with new high quality information products that get your prospects to want to learn more about you and your business.  Your free and informative articles may get the prospects to join your mailing list or even purchase a product in the future.  

Wednesday, February 22, 2012

Upgrading Your Home Business Tech Tools


When is the last time that you upgraded your home business computer systems? Are you still running windows xp? Some types of home businesses might not need a lot of technology to be successful. Take for instance a writing business. Your finished product is going to be a simple text document or pdf file. Let's be honest, you could write documents on a super old computer that has internet access and still be successful.

Technology is changing fast but some small businesses are still operating with the old stuff. Some might take the saying if it ain't broke don't fit it attitude towards upgrading. You don't have to get rid of all of your old computers and old systems but you may want to check out some of the new advances in software and hardware.

New operating systems and new software programs might make your life a little easier. Smart phones and tablet computers are changing the way that business is getting done. Light laptops with internet connections could allow you to do work while you are on the go. So you don't have to stay tied up at the computer in the home office.

The main point to remember about upgrading your home business systems is that you need to stay on the current technology curve. When you fall behind the industry standards it can get more difficult to get things done. Software companies may start to discontinue support for products that you currently use and it can leave you stuck. 

When your technology can't run the latest browser update what are you going to do? New software threats are being hatched all the time and you need to make sure that your home business information is properly protected.

Your clients and your business partners are paying attention to your technology solutions. Don't let your clients have access to better tech solutions than you have as a business owner. They are using mobile devices and the latest software. They expect the companies that they deal with to have access to those items as well.

Is your home business mobile optimized? Don't let your home business fail behind the curve. Get the latest hardware and see how it can help your business. Learn about low cost options for getting smartphones and tablet computers. Even if you don't immediately make a home business technology purchase take some time to visit your local warehouse supply or big box electronics retail store to see what is available.

Monday, February 13, 2012

Online Business - Don't wait another minute! Get online with a home business blog

There are a lot of different ways to get your business online.  One of the easiest ways is to create your own blog and include information about your business.


In just a couple of minutes you can have your own online place to share information about your products and services.


People create blogs for all kinds of reasons.  Home business owners can create blogs that share a little bit more about what the company is about and the people behind the scenes.  


Blogs make is simple to publish.  You don't have to know much about technology to get started.  All you need is a computer and an internet connection.  


Writing articles and posting them on a blog is really simple.  It is just like writing a letter in microsoft word. Instead of hitting the save button, you hit the publish button and your blog is updated.


Blogs can be really simple or super complex.  Now it can be hard to tell the difference between a regular website and a blog.  


If you are looking to share information online, the blog is a great way to do it.  When you post information, people will comment and talk about what you have to say.  This can be a great way to open a dialog about different topics.


You don't have to just write text on your blog.  You can post images, videos and podcasts to give your blog readers something different to digest.


Get even more tips about how to setup your blog

Monday, February 6, 2012

Promoting Your Home Business with a blog

A home business needs a home business blog.  You may already have a website for your home business.  What is the difference between a website and a blog?  Websites can be static or dynamic.  They can be simple or interactive.  


A simple website is where most people start online.  Simple text and images that give a basic overview of the products and services that they have to offer.


A blog is a type of website.  Blogs are simple to update and they normally post information in a descending order.  The layout can be simple with a header, sidebar, body area, and a footer. 


Search engines like blogs because of their interactive nature.  Normal websites might present information without the ability for a visitor to comment.  Blogs usually have commenting built in.  So when a new blog post is published, visitors can chime in and give their opinions.  It is an easy way to exchange ideas.


Blogs have made the process of putting information online much easier.  Most blogs separate the technical stuff behind the scenes from the design.  Posting information to a blog can be just as easy as creating a new document and hitting the save button.  Blogging opens the door for more people to get online and exchange ideas.


Home business owners can benefit from blogging.  It is a chance to improve writing skills and cover topics on a more frequent basis.  Blogs can help generate traffic for the main business website.  You could setup a blog in just a few minutes and start posting.


Are you ready to start blogging about your home business?  Blog about your products.  Blog about your services.  Blog about what your interests are.  Take the plunge and get into home business blogging.



Promoting Your Home Business with Articles

Setting up websites is easy but getting people to come and visit your site can be challenging.  Free web traffic methods are what most new business owners are interested in.


Article marketing is one long term strategy that new business owners should investigate.  Article directories provide a place for writers to post their information and share it with web developers and ezine owners that need content.   


Web developers may want to get content for some of their sites to make them have a real world look instead of place holder content.  Ezine owners may have a large list of subscribers and they want to keep providing good information to keep the list happy.  


What goes into an article for the article directories?  It is a basic piece of content.  Create a title, write the body and include information about yourself in the bio section.  Each article directory is different and they have their own rules.  


Article directories are nice because once you get your article in, you might be able to generate traffic for a long time into the future.  Getting your content approved might be a little harder.  Learn the terms of service and guidelines to help you through the approval process.


Writing articles can be a time consuming process but it is an opportunity to share information about niche topics with a wide audience.  You showcase your writing talent and get people interested in learning more and visiting your website.


Home business owners are looking for ways to get traffic and customers.  Writing articles can be a low cost way to get your name in front of targeted traffic.  One final tip is to do keyword research to find the terms people are using in the search engines.  Use these keywords in your article titles to help get more traffic.


Get even more home business tips at http://www.homebusinesscash.info

new and exciting ways to generate income online

Creating a business is a big step.  People are looking for ways to make money without having to drive all over the place to get things done.  

It really makes sense because of all the technology advances.  The internet makes it simple to use video, make phone calls, and create websites.  These can all be done from home.  Even if you don't have the skills personally to do these things, you could always outsource it to other small business professionals.

People are making money using the internet.  Are you going to make a lot of passive income online?  You never know until you get out there and try.

Building websites and blogs is a low cost way to get started.  Once you get online, the next step is getting traffic and clients.  Some people like to sell products online.  Selling products online can be a great idea because websites can be your salesperson.  Once the information is loaded online, people can visit and buy 24 hours a day.

Blogging is another way to help generate traffic.  People love talking about all kinds of topics.  People are passionate about their hobbies and interests and blogging is an easy way to share information online.  After the traffic starts to build, the attention turns into how to make money with it.  

Some people want to keep it simple when it comes to generating money online.  Google Adsense is a program that can help you make money with a website or blog.  Install the code one time and then go back to creating blog posts or articles.

The internet creates opportunity for new home business owners.  These are just a few tips for getting started online.  Setup your blog and start posting your information.  Find new and exciting ways to generate income online.