Saturday, January 31, 2015

Super Bowl - A Learning Experience

The super bowl is only a day away.  There are two teams that are going to be performing in the super bowl.  The new england patriots and the seattle seahawks.  The super bowl is more than a football game that is played on a field.

The super bowl is a big time marketing event.  There are media days.  There are commercials and a big build up to the actual event.

It is the marketing event of the year.  People will be following the game.  They will be watching all the commercials and the game will be a time to gather with family and friends.

In addition to the game, there will be plenty of parties.  What can you learn from all of the marketing that is going on in the super bowl?  

Instead of just watching the super bowl like a regular fan, think about it like you are a business person.  Remember, you are a business person.


Thursday, January 29, 2015

Ultimate Traffic Monster

New products get launched all the time in the internet marketing space.  They come like a flash in the pan.  One day they are available, and the next day they are closed off to the public.

Keeping an eye on the latest and greatest free traffic strategies will always be a top option for the newbie in the internet marketing business.  Getting low cost or free traffic might be the only viable option for new people in the market.

Ultimate traffic monster is one of the newer programs is landing on the market right now.  What is the ultimate traffic monster and what does it do?  Most of the programs that talk about traffic will not tell you.  You have to buy the product in order to get the real details.

You will see lots of reviews for ultimate traffic monster online.  You can go to youtube and you will see lots of short videos promoting ultimate traffic monster.  The marketers with youtube accounts are probably already signed up to the joint venture program or the affiliate marketing program.  

The youtube videos promoting the product might be really short.  They are just want to capture some of the traffic and send visitors to the checkout page.  You can learn a lot about the process by sitting back and understanding that you are a part of the internet marketing funnel.

The internet marketing funnel is just like any other type of funnel or lead generation.  They get you in the funnel with a really low cost product.  It might be under ten dollars.  You buy it and they start offering more products at a higher cost.  Once you buy in, you are on the funnel track to even more products.

Become a student of the marketing funnel.  They are doing it, so it must work.  Take the buyer hat off for a few minutes and start to see what happens.  The ultimate traffic monster is a new product.  There will be more product launches in the traffic area.

Will the traffic monster be the ultimate solution that you are searching for?  

Saturday, January 24, 2015

Small Business Leadership and Technology

The business leader has to make plans and make sure that those plans take place.  The jobs might not be done from a corporate office these days.  Business people are constantly on the move.  Sure, they might be doing some home business work, but travelling and getting things done are just part of the everyday for business professionals.

The web makes business happen through working online from home.  High speed web connections and communications allow for important tasks to get completed.  There are lots of talented workers that are available on the web.  Outsourcing work to get big issues resolved is a key part of the online business equation.

Content marketing online is viable through writing articles.  Coming up with headlines is not the final solution.  Companies are using the leverage of other popular websites these days.  You might have noticed the term sponsored content on some of the websites that you visit.  It is a simple way of marketing without really marketing.  Think about it in terms of some of the product placements that you see in your favorite tv shows.  Native ads are placed right in the flow of the regular site content.

The home office business leader has lots of technology and lots of change to deal with.  Coming up with a plan to handle it all is just the norm.  Are you ready to lead a company?  

Leadership and Your Business

What is the real joy of starting your own business?  The idea of coming up with something new to offer the whole globe is a great feeling.  It might not be something that is revolutionary.  It could just be a service that you are bringing into the business world.

It could just be some of your thoughts.  There is a big business online in the form of writing.  Writing lasts a really long time.  Your ideas could turn into income online.  What about making blogs, taking photos or even building up a large list.  These are all things worthy of a business.

Being a business owner really breaks down to making decisions.  Calling the shots at the end of the game. Are you ready to be the type of player that is ready to make decisions.  It is like one of those professional basketball games with the clock running down.  There are plenty of players on the team, but there is a coach that calls the play and the player that takes the shot.

Some people are the equivalent of the basketball players that just sit on the bench.  They play the game, but they don't score that many points and they don't get much playing time.  These types of players don't call the play and they are not in charge.  Some people are okay without being in charge, while others might feel like they must be the leader.

Leadership is a quality that some people put on the shelf. Why does this happen?  Taking the lead and building a business should be a part of the plan for regular people.  Are leaders born?  Are they the result of watching other leaders and believing that they can do it too?  

What is holding you back from becoming a leader and a business owner?  Business is going down all the time.  Regular people participate in business deals everyday. They go to the store and they buy goods and services.  They are buying gas.  They are buying food.  If a person is already involved in business, why not take the next step?

Sunday, January 11, 2015

Selling Articles or Keeping Them

Website owners are looking for cheap and low cost ways to good content that they can use.  Do you want to write articles and sell them?  Do you want to write articles for your own sites?

You have to think about time when it comes to writing articles.  How many of those articles are you going to put out?  How much are you going to charge for those articles that you are selling?  Questions are important.

If you are selling your articles for really cheap, you are getting money up front.  This might seem great, but are you missing the longer term potential income from those articles?  What if you wrote the article today and it started producing traffic?  The quick article might generate a lead.  This could potentially happen over and over again.  If you sold the article to someone else, they would get the benefit of the power of the article over time.

Get the money now or get the money later?  This is a question that lots of business owners have to deal with.

Funny Videos or Educational Videos

Watching some of the powerful working from home videos on youtube can provide some real inspiration for starting your own business.  The internet is here for everybody to learn new tactics and techniques.  Some people will use the web just for fun, but others are looking at it with an idea of turning those videos into real educational opportunities that can help earn money.

What is holding a person back from going on youtube to learn about business?  Nothing.  There are plenty of videos on lots of various topics.  If you wanted to learn about advanced math topics, there are channels that can help you do it.  If you wanted to learn about building your own business online, you could find lots of videos on the different income earning platforms like blogging, amazon or ebay.  

The key is what you are thinking about personally.  Are you more interested in watching videos for fun or are you concerned with using the internet to help get smarter and earn money?  These are the serious questions that a person has to look into the mirror and deal with.  

Some people interested in starting a business might want to start off small with tasks like blogging or affiliate marketing.  Others might want to get more advanced and start looking at setting up their own companies in tougher subjects like real technology programming or designing.  

The bottom line is that there are lots of free resources available in video format online.  It just takes a serious person that ignores the funny time wasting videos and instead looks to really grab the information that can help them more forward in business.

Creating pdf documents and using doc sharing sites

Create pdf documents with your content.  Why go in this direction?  When you are using sites that you don't own, you don't have much control.

The article directories were good in the past for sharing your content.  Now, they are not looked at in the best light.  Some directories even junked some of the articles.  You want to make sure that your hard work in creating articles stays available.  

Create articles and save them as pdfs.  Upload them to document sharing sites.  Your documents could be simple ebooks that you give away on your sites for signing up to email lists.  The basic idea is to keep your docs online and available.

Take a look at one of the docs created here.

Selling Online

What about finding stuff and selling it on ebay?  People have all kinds of junk, right?  Well, it might only be junk to you, but something strange can happen when you are talking about the internet.  The stuff that you think is junk could be just what another person in another location considers a goldmine.

Ebay is a huge place where people post all kinds of items.  One persons trash could be treasure to another.  Are you using ebay for more than just buying stuff?  The internet makes it possible to create a business.

Think about what you could sell on ebay.  Starting an ebay business might lead to even more opportunities to earn income using the internet.  Just make sure that you read online reviews about using ebay as a platform.  Watch some youtube videos about the ups and downs of becoming an ebay seller.  You don't want to put all of your eggs into one basket.

The idea is to get started online.  Get a paypal account and try doing ebay.  

Friday, January 9, 2015

Screen Capture Videos

Making videos with screen capture or screen recording is pretty simple.  I just went over to one of the big computer sites that offers downloads and got the install program for screencast o matic.  It only took a few minutes to download.

After installing the program, you can  get to making videos.  There are not a lot of buttons required to move forward with your video creation.  

You can record in full screen mode or at a smaller recording option.  One of the benefits of doing video is putting them up on youtube. 

Are you okay with being on camera?  If you are, you could make sure to plug in your webcam.  There are some really low cost web cams that can be picked up online.  If you don't want to appear on camera, you could just focus on the screen capture and doing presentations.

Video is big online and if you want to get into it, think about getting a screen capture program that helps make it happen.

Building Your Internet Marketing Machine

Are you building an internet marketing machine?  There is a lot of business that is done in the real world, but internet marketing is going to be here to stay.  The online world is filled up with massive amounts of information that people want to learn.

Writing your own content might work for a little while. You are in the habit of writing everyday, but at some point, you hit the wall.  The countless number of sites and blogs that need updating will require finding another source of content.  

How can you find the talent that you need for the internet marketing machine?  Outsourcing the content creation might happen with some different forms.  It could be hiring other writers or it could be using low cost content from private label rights.

Sunday, January 4, 2015

Telling People about stuff

Getting started in business online could be achieved with special online programs that allow you to promote products.  There is a name for this type of business.  It is a real business and you don't have to worry about holding any inventory.  This is something that just about anyone can do to get started in the business world.

We will keep the name of this type of business a secret, but you are probably already doing it.  The key is to sign up and start coming up with special ways to send people to the products and services that they love.

Have you ever told someone about a product that you love?  Online they have a technical term for it.  It is called product reviews.  Some people love to take the time to talk to other people that have purchased a product to see what they like and dislike about it.  It only makes sense to get a little bit of confirmation before moving forward with buying something.  It is just like waiting for other people to start dancing before the party really gets started and everybody heads on to the dance floor.  

The word for this business is called marketing.  Marketing can be done from anywhere.  There is not a real need to spend big money to open up a big office to get into marketing.  It can be done.  You could take up some courses or do online educational classes to learn more about marketing.  Marketing is about creating messages that get through to people.  

Marketing is also educating.  Marketing is teaching.  There are lots of people that might really need products, but they just don't know about them.  Companies are constantly building new products and services and they have to do something to help notify their market.  This is where marketing comes into play.

It is happening all the time.  Marketing is happening on the websites that you are reading.  Marketing is happening when you are talking to your friends.  Are you ready to start a business in the marketing lane?  

Questions for Yourself

Make the internal decision to move forward in your business.
What is holding you back?
Are you afraid to talk to people?
Do you think you will look stupid?
What about getting told the word no?
Are you scared to get told no to your face?
How can you move forward without encountering failure?
Failure is a part of growing.
Think about anything worthwhile and you have to go through growing pains.
There are going to be stumbles along the way.
Can you keep going?
Can you be strong enough to pick yourself up when you fail?
Do you care more about winning than losing?
Can you ignore the losses?
Can you learn from the losses?
Are you agile enough to change on the fly?
Can you become creative?

Saturday, January 3, 2015

45 Things to do


  1. Create your own free blog at blogger and start writing online
  2. Setup a google adsense account and install ads on your blogger blog
  3. Write content and save them as pdf files that you can give away for free
  4. Create ebooks that you can sell
  5. Write books and print them to sell
  6. Make Youtube videos and post them to your youtube account
  7. Take lots of photos and post them to your blog
  8. Buy domain names 
  9. Flip domain names
  10. Setup websites with wordpress
  11. Join affiliate marketing programs
  12. Create your own information products
  13. Get a bunch of affiliates to help sell your products
  14. Learn how to be a better salesperson
  15. Learn about how to market online and offline
  16. Learn about joint ventures and how they can benefit both parties
  17. Learn list building and email marketing
  18. Create a podcast
  19. Make an online broadcast
  20. Record your screen videos and post them online
  21. Make a list of tips and save them as a pdf
  22. Create niche websites with content management systems
  23. Keep updated about search engine optimization techniques
  24. Join the top social media sites and keep them updated
  25. Learn about how you can use outsourcing in your business
  26. Read some new books
  27. Read some websites in your niche
  28. Read books and websites outside of your niches
  29. Look at how other industries do business
  30. Think about how to get traffic without search engines
  31. Figure out how to get prospects to sign up for cost per action offers
  32. Find out why people buy
  33. Learn how to write better content
  34. Learn how to use private label rights content to grow your business
  35. Learn how to be more focused in your business
  36. Learn how to spot changing trends
  37. Learn how to stop doing the things that don't work anymore
  38. Research the past to see what can work in the future
  39. Learn how to drive mobile web traffic
  40. Learn how to take advantage of pay per call offers
  41. Take advantage of free articles marketing
  42. Take advantage of guest blogging
  43. Learn more about ghostwriting 
  44. Learn more about kindle book publishing
  45. Learn more about creating webinars

Watching Videos to Learn more about business

Don't forget to use your social media for your business.  I just finished watching a video from the affiliate summit.  The affiliate summit is one of the conventions that discuss anything and everything regarding internet marketing and affiliate marketing.

The video was from one of the past affiliate summit events that is held in Las Vegas every year at the beginning of the year.  The topic of social media is not getting old.  

You are probably already using the free blogging platforms to create content, but the video was talking about how to stretch your marketing efforts even farther by using social media.

Connecting your blog to your social media accounts could be helpful.  There are online tools that you can use to help get this done.  Let's say that you post up some new content on your blog and a plugin can immediately post a status update in your social media accounts.  This is great.  You do the work one time and it help get spread to your social network accounts.

The video talked about competition. If you are using social media, but your competition is not, you are ahead of the game.  You have one more channel to share information while the other people are lagging behind.  Getting the head start and building up momentum is part of the game.

New social networks pop up and there will be a learning curve.  The people that get in first and get to look around and test things will have a big advantage.  One point that popped in the video also is change.  Myspace was still big at the time that the video was created, but facebook was really starting to take off.  What can you learn from this?  There are always going to be changes in the top sites online.  Facebook is hot right now, but there could be other new players that are just starting up.

If you are blogging already, start adding social status updates to your plans.  Social media might be one other location to drive traffic and to help build up your newsletters and email subscriptions.  

Social Media Video