Affiliate marketing. Are you doing it in your business? The thought of making money just by providing a few links to products and services related to your business sounds great. It might not be that easy to earn affiliate income.
One of the first things that you realize is that you are going to need a lot of web traffic for this to work. If you already have a large client base, then this may be an option for you. It might even be better if you have a mailing list that you can include offers. But if you don't have a lot of clients or traffic, affiliate marketing can seem like a big waste of your time.
Building a solid website that gets traffic is important in any business. Even after you get traffic, the question becomes turning that traffic into buyers. What some people fail to see is that even if you get a lot of traffic and clicks, the traffic may still not convert into commissions for your business. That can be a real bummer. You log into your affiliate accounts and see a large number of visitors but you don't see any money.
Sometimes it makes you think twice about even getting involved with affiliate marketing. Now the FTC is starting to crack down on some affiliate promotions, so there is an added level of caution that home business owners need to think about.
The key to affiliate marketing seems to be finding targeted traffic for the offers. That means that you have to really know your audience and they have to really want the types of products and services that you are offering.
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