Thursday, July 31, 2014

Get to work on making videos

Insert the video marketing era.  The cost of creating videos is really super low these days.  You don't need to buy really expensive equipment to get into the video game.

The video cameras of the past were really large, but over time, they have become smaller just like every other electronic device.  Do you remember how big cell phones were when they were first introduced?  Now, a lot of electronic devices are getting merged together.  Making phone calls is not the only feature of a phone these days.  Smartphones are coming along with really good video options.

Are you going to be big time like vladtv?  Maybe not, but there is nothing stopping you from getting into creating videos.  People are recording all kinds of information and turning it into online views.  

Think about a niche for your videos.  People that enjoy rap music love to visit sites like worldstarhiphop.  Video websites are the hot item these days.  You might not want to setup your own big video site because of the online storage requirements, but you can still get started with creating videos. 

There are lots of different social media sites focused on videos.  You know about youtube.  People from the globe come to youtube to look at the latest viral videos to be entertained and educated.  You can create videos.

If you are afraid to be on camera, don't worry about it.  There is software ( animoto ) that you can use to make videos.  There is also a way to make videos inside of youtube and microsoft has the windows movie maker.

Just start looking for the tools to help take the first step.  You can even start taking pictures and use some of those software programs mentioned earlier to turn them into videos.  You can really get creative with the new apps and software available.  Put it to work.

Wednesday, July 30, 2014

Keywords Content and the Kia Soul

You might be looking for an easy way to find keywords and there is a quick solution.  The solution is the 7search free key word tool.  It is not the big free keyword tool that google use to have, but it is a quick way to see what is popping.  I found a keyword ( kia soul ) that had a really high number of internet searches.  

It is really simple.  Just do a quick search to find it online and type in a keyword.  You will get a list of results back with the bidding amounts in the right side of the screen.

7search is one of the other ppc search companies.  They are not big time like the big dog google, but one of the other options for running ppc traffic.

Google adwords is the biggie, but 7search might come in handy for some cheap traffic with less rules attached.  If you are trying to drive some quick traffic with less requirements, 7search might be an option.

You can find some interesting information just by playing around with the free keyword tool for a while.  Search engines and ppc is always changing, but you might be able to find a few keywords that you were not thinking about.

Why even look at keywords?  People have some strange ways of looking for information and you don't want to ignore any of them.  You might be writing a lot of articles for marketing purposes and a few minutes could help you come up with a few more article title ideas or article writing slants.

Don't just lock yourself into writing articles.  There are other ways to get more from your content.  Don't ever forget about videos and mp3 audios.  Unlock your content and take it to the next level. 

Old Website and New Mobile Devices

Everybody has a smartphone or a cell phone these days. How are you going to use your mobile devices for more than just making phone calls and wasting time?

Start thinking about these tools like business tools and not just toys. Sure, you can go to youtube and watch the latest viral video, but others are taking a look at the changes going on in mobile with a business mindset.

One of the first things to think about are the websites.  There are tons of websites online and more people are setting them up.  A website built a long time ago, but not really updated is behind the times.  

People are connecting to the internet with mobile devices and they are looking at the web with smaller screens.  The old webpages might show up, but they won't look good.  People are not going to wait around on a bad looking website, there are too many other choices online.

There might be a business opportunity in updating old websites to the new mobile website optimization.  It might first take some time learning about mobile sites and the programming languages that are used.  You might also find that some newer development tools have mobile optimization already built in.  Take a look at wordpress plugins and the joomla web development platform.  

What if you don't know about all this mobile stuff and you don't want to learn it all?  You might still have a chance as a lead generator.  You might still be able to locate and find the sites that need updating.  Do you think companies that do mobile web design would be interested in talking to these prospects?  They just might.  

Start looking at things from the business view.  

Getting Into the Blogging Road

Get into blogging already and not waiting.  You have lots of ideas and goals and blogging is great way to share your thoughts with the world.

A blog can be setup in just a matter of minutes and you can be opening the door to more opportunities.  What are you going to do with your blog?

Start writing content and taking pictures.  Your blog is your own personal platform for sharing online.  You might be sharing simple information or you might use it to sell your services.  A quick blog can be your own template for getting into the online business world.

Your blog might be the place where you decide to share stories that you create in your spare time.  It could be the site for talking about different topics that you really enjoy.  The web is big and there might be other people interested in your topic. 

People are searching online for new info all the time.  It is only going to grow.  You might not believe me, but all you have to do is go to youtube and watch some of the videos from the people that work in marketing.  They are coming up with strategies right now for connecting with consumers.  

The advertising people are talking about the big shifts in technology and it leads right into this discussion about getting into blogging.  Blogging is personal, but it can also mean business.

When you create a blog, you are dropping your small site into the online global pool of information.  You don't know what your blog is going to be when you first get started, but you might come up with something that is like pure gravity online.  What do you think can happen if you start pulling in viewers?  You are right, you might end up getting some advertising dollars from companies that want to connect with your audience.

The first step is getting into blogging in the first place.  This means finding a platform to use and coming up with the content.  Free blogging sites are great for learning all the details about posting and publishing. After you get into it for a while, you will start thinking about getting your own blogging setup for more control of ads and content.

You can get started with blogging for really cheap over at hostgator ( enter promo code getwebhosting at checkout ).  Your new blog might be nothing right now, but who knows where it will end up.  You might start getting people to come visit your blog everyday.  Adding google adsense to a blog is really easy with wordpress plugins.  You might want to also think about building up a mailing list.  The mailing list is another way to keep in contact with your online readers.

The videos that I watched the other day really focused on ad tech, branding, and mobile marketing.  There are lots of big changes going on when it comes to advertsing and your blog is going to be part of the equation.

Make sure that that the blogging system you use will be ready to deal with mobile web users.  The youtube videos talked a lot about how mobile is impacting the business.  People are not just going to come to your site from a big desktop computer.   They are going to be watching tv and coming into your site through a tablet computer or a smartphone.  The tracking that advertising people is doing is really something to hear.  The youtube videos you should check are ones from appnexus, ad:tech and mediapost.  

Monday, July 21, 2014

Pay per call affiliate marketing

One of the ways to earn online is by using pay per call ads.  This is something that is really as simple as one two three.

People know how to dial phone numbers.  There was a whole business set around providing phone numbers for customers to call.  

You remember the old days of the phone books.  The phone books would get delivered to homes around the country.

People looking for service providers would turn to the phone book and pick up the phone and dial the numbers.

A lot has changed over the years.  Now, everybody has a cell phone or a smart phone. They can pull up information in an instant with a mobile search page.

It is funny how old things become new again.  Now, the phone numbers can be used to earn income. 

Companies still want new customers and pay per call is a new way for people to earn money with affiliate marketing.

The affiliates get phone numbers and they place them online.  The prospects call the numbers to get services.  It is just like the phone books in the old days, but it is updated for the new digital world.

Another benefit of placing phone numbers online is that they don't have to stick out like banner ads.  Phone numbers are just plain text and you don't have to worry about prospects ignoring them like big banner ads.


Sunday, July 6, 2014

Mixing and Matching - The right combination

Matching up the right groups with the right products is a potential business venture.  The whole matchmaking business might make you think of a person that is setting up two people on a date.

It is all about coming up with the right fit.  The term for this type of business is called a joint venture.  What really goes good together?  There are some items that just blend greatly.

Think about peanut butter and jelly.  Think about peanut butter and chocolate.  These are two different flavors, but they work well together.  The same types of combinations can happen in a business.

A writer and a web designer might make a good joint venture partners.  The idea might be to play to each others strengths.  The writer could create all the content for the sites.   The designers could come up with plenty of good designs for blogs or websites.  The joint venture could sell the websites or use them for long term income.

Think about gas stations.  People have to get gas all the time and it was a great idea to place fast food locations.  It is all about making the right connections.


Do it now

Read a book by W Clement Stone.

The book is called The Success System That Never Fails 

You can find lots of good information online.

Where should you look for information online?

Some people don't like to do a lot of reading.

Youtube is a great online source for content.

I started watching a video from Dan Kennedy and it lead to this info.

Dan Kennedy talked about Napoleon Hill and W Clement Stone.

I was shocked to see the price for the W Clement Stone book.

It only took a few seconds to get the ebook downloaded to my kindle.

The success system that never fails is a great read.

There are a few quick actions that you can take.

The keyword to remember when reading this book is action.

If you want to do something, get started.

The key phrase that will ring is called do it now.

Get the book and read and do something.